- Responsive Design
- Content Management System (CMS)
- Strategic Consulting
When we began working on Charleston.com the website had been around for some time but was designed to be a business directory. Together with The Chart Group we completly redeveloped the concept in favor of an informational site offering the best content on everything Charleston. We identified three main groups to provide information to and focused the site on those visiting Charleston, moving to Charleston, and living in Charleston. Over the course of 9 months, in conjunction with our partners The Chart Group we completely rebranded and refocused the direction of all marketing and design with the aim of giving users the best experience when searching for things to do, where to eat, where to stay, events around town, information on the different areas surrounding Charleston for those interested in moving, builders, architects, realtors etc. We also designed the site with the businesses in mind when strategizing how each business could reach the greatest volume of their targeted audiance. The pacement of ads are all specifically geared around the content presented offering the best experience for the site visitor as well as for the advertiser.